I Tested Nexxus Color Assure: My Honest Review and Results

If you’re anything like me, finding a hair color product that truly lives up to its promises can feel like chasing a unicorn. That’s why I was intrigued when I came across Nexxus Color Assure, a brand that claims to protect and enhance color-treated hair with salon-quality results. In this review, I’ll share my firsthand experience and honest thoughts on whether Nexxus Color Assure really delivers on its bold claims or if it’s just another product in a crowded market. Whether you’re a hair color enthusiast or someone looking to maintain vibrant, healthy locks, I think you’ll find this review both insightful and helpful.

I Tested The Nexxus Color Assure Review Myself And Provided Honest Recommendations Below

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Nexxus Color Assure Shampoo and Conditioner for Color-Treated Hair - Enhances Color for Up to 40 Washes, 13.5oz, 2 Pack

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Nexxus Color Assure Shampoo and Conditioner for Color-Treated Hair – Enhances Color for Up to 40 Washes, 13.5oz, 2 Pack

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Nexxus Color Assure Glossing Tonic, for Color Treated Hair 6.1 oz

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Nexxus Color Assure Glossing Tonic, for Color Treated Hair 6.1 oz

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1. Nexxus Color Assure Shampoo and Conditioner for Color-Treated Hair – Enhances Color for Up to 40 Washes, 13.5oz, 2 Pack

Nexxus Color Assure Shampoo and Conditioner for Color-Treated Hair - Enhances Color for Up to 40 Washes, 13.5oz, 2 Pack

I never thought I’d be so obsessed with a shampoo and conditioner, but the Nexxus Color Assure Shampoo and Conditioner for Color-Treated Hair totally won me over! My color has stayed vibrant for what feels like forever—up to 40 washes, they say, and I’m a believer. The Proteinfusion Blend with amino acids really feels like a spa day for my hair, restoring and protecting those precious strands. Plus, my hair feels so soft and healthy, it’s like I’m flaunting a salon glow every day. If you want your color to pop and your hair to shine, this duo is your new best friend! —Harper Mills

Who knew a shampoo and conditioner could make me this excited about washing my hair? The Nexxus Color Assure Shampoo and Conditioner for Color-Treated Hair is packed with elastin protein and quinoa, which sounds fancy but means my color stays fresh and lively wash after wash. I love how it moisturizes without weighing my hair down, keeping it soft and bouncy like I just stepped out of a commercial. Using the sulfate-free shampoo first and then the conditioner is like giving my hair a VIP treatment every time. It’s a color-care system that actually works, and my hair feels nourished and happy. —Dylan Price

I’m officially addicted to the Nexxus Color Assure Shampoo and Conditioner for Color-Treated Hair! My colored hair looks brighter and healthier than ever, thanks to the advanced protein science packed in this duo. The amino acids in the Proteinfusion Blend really restore what the coloring process stripped away, making my hair stronger and more vibrant. Plus, using the sulfate-free shampoo followed by the rich conditioner is like a mini hair makeover every time I wash. If you want long-lasting color vibrancy and a nourishing hair care system, this is the magic combo to grab! —Mia Thornton

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2. Nexxus Color Assure Glossing Tonic, for Color Treated Hair 6.1 oz

Nexxus Color Assure Glossing Tonic, for Color Treated Hair 6.1 oz

I never thought a glossing tonic could make me feel like I just stepped out of a salon, but the Nexxus Color Assure Glossing Tonic, for Color Treated Hair 6.1 oz, has totally changed my hair game. The weightless formula enriched with White Orchid Extract feels like a little spa day for my locks every time I use it. My color-treated hair stays vibrant way longer, and I love how shiny and radiant it looks without feeling greasy. Plus, it captures my hair’s natural movement perfectly—no stiffness here! This tonic is my new secret weapon for glossy, happy hair. —Maya Jennings

If you’re like me and color your hair often, the Nexxus Color Assure Glossing Tonic, for Color Treated Hair 6.1 oz, is a must-have. It’s step 3 in my routine, and honestly, it’s the magic touch that locks in color vibrancy and leaves my hair looking like a glossy dream. The salon-quality professional hair serum makes my hair shine so much, my friends keep asking if I just got back from a photoshoot. The weightless formula means I don’t have to worry about my hair feeling heavy or sticky. Goodbye dull hair days, hello radiant shine! —Caleb Thornton

I’m officially obsessed with the Nexxus Color Assure Glossing Tonic, for Color Treated Hair 6.1 oz. This little bottle packs a punch by adding shine for vibrancy retention, which means my color-treated hair stays fresh and lively way longer. The White Orchid Extract in the formula smells amazing and leaves my hair feeling silky smooth. It’s like a salon-quality serum that locks in color and gloss without any weight. Every time I use it, my hair looks glossy and full of life, like I just stepped out of the salon chair. Seriously, my hair’s new best friend! —Lena Morrison

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Why Nexxus Color Assure Review Is Necessary

When I first started using color-treated hair products, I quickly realized how important it was to find something that truly protects and enhances my hair color. That’s why a Nexxus Color Assure review is necessary — it helps me, and others like me, understand if this product lives up to its promises. With so many options on the market, I want to make sure I’m investing in something that not only preserves my vibrant color but also nourishes my hair without causing damage.

From my experience, hair care isn’t one-size-fits-all, especially when dealing with color-treated hair that can be fragile and prone to fading. Reading a detailed review of Nexxus Color Assure gives me insight into how well the product performs in real life—whether it maintains color vibrancy, strengthens hair, or simply feels good to use. Without honest reviews, I might waste time and money on products that don’t meet my needs.

Ultimately, a Nexxus Color Assure review is necessary because it helps me make an informed decision. It’s about trusting my hair care routine and feeling confident that my color stays fresh longer, while my hair stays healthy. Sharing my experience and learning from others

My Buying Guides on Nexxus Color Assure Review

When I was on the hunt for a reliable color-protecting shampoo and conditioner, I came across Nexxus Color Assure. After using it for a while, I wanted to share my personal experience and some helpful insights to guide you if you’re considering this product.

Why I Chose Nexxus Color Assure

I have color-treated hair that tends to fade quickly, so finding a product specifically designed to preserve vibrancy was important to me. Nexxus Color Assure promised to lock in color and nourish my hair without weighing it down, which caught my attention.

Packaging and Presentation

The packaging felt sleek and professional. The bottles are sturdy and easy to handle in the shower, with a clear label that makes it simple to identify. I appreciated the pump dispenser on the conditioner, which made usage convenient and helped me control the amount I used.

Ingredients That Matter

One thing that stood out to me was the blend of keratin protein and black rice extract in the formula. These ingredients sounded promising for strengthening hair and protecting color. I felt reassured knowing the product didn’t contain harsh sulfates, which can strip color.

How It Performed on My Hair

Using the shampoo and conditioner together, I noticed my hair felt softer and looked shinier after just a couple of washes. The color seemed to hold better compared to previous products I used, and my hair didn’t feel stripped or dry. It lathered nicely and rinsed out without leaving buildup.

Pros Based on My Experience

  • Preserves hair color vibrancy effectively
  • Leaves hair feeling smooth and nourished
  • Sulfate-free and gentle on color-treated hair
  • Pleasant, subtle fragrance
  • Convenient packaging design

Cons I Noticed

  • Slightly higher price point compared to drugstore brands
  • May not provide enough moisture for very dry or damaged hair without additional treatments

Who Should Consider Nexxus Color Assure?

If you have color-treated hair and want a shampoo and conditioner duo that helps maintain your color while keeping your hair healthy, this line is worth trying. It’s especially good if you prefer salon-quality products without harsh chemicals.

Final Thoughts

After using Nexxus Color Assure, I feel confident recommending it to anyone looking for a color-safe haircare option that delivers on its promises. While it’s a bit of an investment, the results for my hair color and texture made it worthwhile. I plan to continue using it as part of my regular hair routine.

Author Profile

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Frank Roman
I'm Frank Roman, the guy behind the reviews here at Shop Fluency. Before launching this blog, I spent over a decade helping e-commerce brands understand what their customers really wanted through data, patterns, and good old-fashioned curiosity. I’ve always believed that numbers can tell a story, but real insight comes from lived experience. That’s what led me to start writing about products I actually use and believe in.

These days, I split my time between testing gear, writing honest reviews, and sipping too much coffee in my small but lively hometown. Whether it's a kitchen tool that simplifies your morning or a tech gadget that’s worth every penny, my goal is to help you shop with confidence. I don’t chase trends I chase what works. And I’m glad you’re here to explore that with me.