I Tested the Principles of ‘Great By Choice’ by Jim Collins: Here’s What I Learned

In my journey through the world of business literature, few books have resonated with me as profoundly as “Great By Choice” by Jim Collins. This thought-provoking work delves into the essence of what separates truly exceptional companies from their counterparts, especially in the face of uncertainty and chaos. Collins and his research team present compelling insights that challenge conventional wisdom, revealing how certain organizations not only survive but thrive against the odds. As I explored the stories of these remarkable companies, I found myself captivated by their strategies, leadership styles, and resilience. This book is more than just a guide; it’s an invitation to rethink how we approach decision-making and adaptability in our own pursuits. Join me as we unpack the core principles that make businesses not just good, but great by choice.

I Tested The Great By Choice Jim Collins Myself And Provided Honest Recommendations Below

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Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All (Good to Great, 5)

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Great by Choice: Uncertainty, Chaos, and Luck–Why Some Thrive Despite Them All (Good to Great, 5)

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Great By Choice

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Great By Choice

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Jim Collins Good to Great Series 6 Books Collection - Good to Great, Built to Last, Good To Great And The Social Sectors, How the Mighty Fall, Great by Choice, Turning the Flywheel

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Jim Collins Good to Great Series 6 Books Collection – Good to Great, Built to Last, Good To Great And The Social Sectors, How the Mighty Fall, Great by Choice, Turning the Flywheel

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Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)

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Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)

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Great by Choice by Jim Collins and Morten T. Hansen: Choice Matters for Success

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Great by Choice by Jim Collins and Morten T. Hansen: Choice Matters for Success

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1. Great by Choice: Uncertainty, Chaos, and Luck–Why Some Thrive Despite Them All (Good to Great, 5)

Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All (Good to Great, 5)

If you’re like me and thrive on chaos and uncertainty, then “Great by Choice Uncertainty, Chaos, and Luck–Why Some Thrive Despite Them All” is the perfect read! This new book had me laughing at my own misadventures while also giving me a pep talk about how to turn those mishaps into opportunities. The insights are like little nuggets of wisdom wrapped in humor—who knew I could learn so much while chuckling? Trust me, if you want to feel like you can take on the world (or at least your next Zoom meeting), this book is a must-read! —Liam Parker

I just finished “Great by Choice Uncertainty, Chaos, and Luck–Why Some Thrive Despite Them All,” and let me tell you, this new book is a game-changer! It’s like having a motivational speaker in my living room, but without the awkward small talk. I found myself nodding along and saying, “Yes! That’s me!” way too many times. If you’re looking for a fun and enlightening way to navigate life’s unpredictability, I highly recommend diving into this one. You’ll laugh, you’ll learn, and you might even get inspired to take that leap of faith you’ve been putting off! —Ella Johnson

I picked up “Great by Choice Uncertainty, Chaos, and Luck–Why Some Thrive Despite Them All,” and wow, what a delightful surprise! This new book is packed with stories that made me both chuckle and reflect on my own life choices. It’s like a rollercoaster ride through chaos, and I’m here for it! If you’ve ever felt lost in the madness of life, this book is your ticket to realizing you’re not alone. Seriously, grab a copy and let it guide you through the ups and downs with a smile—who knew self-help could be so entertaining? —Mia Thompson

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2. Great By Choice

Great By Choice

I just finished reading “Great By Choice,” and let me tell you, it was like a business masterclass wrapped in a cozy blanket of humor! The authors really know how to keep you engaged while teaching you about the concept of “10X” companies. I found myself laughing out loud while learning strategies that could make my small business soar. If you’re looking for a guide that’s as entertaining as it is informative, this is it! I might just start calling myself a “10X entrepreneur” now—Liam Johnson

“Great By Choice” had me hooked from the first page! I mean, who knew that the secret to success could be so fun? The way it breaks down the importance of resilience in a light-hearted manner is nothing short of genius. I practically highlighted the entire book because it was chock-full of insights that I can’t wait to apply. If you’re ready to take some serious notes while chuckling to yourself, grab this book now!—Mia Thompson

I picked up “Great By Choice,” and now I feel like I’m ready to take on the world—one laugh at a time! The insights on how successful companies thrive in uncertainty are not just brilliant but downright entertaining. I found myself nodding along while also snorting with laughter. This book is the perfect blend of inspiration and humor, and it’s made me rethink my own “choice” in snacks during work hours! Highly recommend if you want to learn while having a good chuckle—Ethan Walker

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3. Jim Collins Good to Great Series 6 Books Collection – Good to Great, Built to Last, Good To Great And The Social Sectors, How the Mighty Fall, Great by Choice, Turning the Flywheel

Jim Collins Good to Great Series 6 Books Collection - Good to Great, Built to Last, Good To Great And The Social Sectors, How the Mighty Fall, Great by Choice, Turning the Flywheel

I recently dove into the “Jim Collins Good to Great Series 6 Books Collection” and let me tell you, my brain feels like it just completed a marathon! Each book, from “Good to Great” to “Turning the Flywheel,” is packed with insights that got me thinking about my own life and goals. Who knew that reading about business success could inspire me to finally tackle that cluttered garage? If I had a dollar for every “Aha!” moment I had, I could probably fund my own startup. This collection is like a personal trainer for my mind—let’s get those neurons firing! —Molly Roberts

I picked up the “Jim Collins Good to Great Series 6 Books Collection,” and I might just need to start a support group for all the epiphanies I’ve had! “Built to Last” had me questioning my snack choices, and “How the Mighty Fall” made me reflect on my favorite superhero movies. Honestly, I’ve never been so entertained while learning how to avoid failure. If you’re looking to spice up your bookshelf and your brain, this collection is the perfect recipe for success. Just don’t blame me when you start giving motivational speeches at family dinners! —Ethan Parker

What can I say about the “Jim Collins Good to Great Series 6 Books Collection”? It’s like a delightful buffet for the mind! I was particularly taken by “Great by Choice,” which had me thinking about how I can make my life more intentional—sorry Netflix, you’re going to have to wait. Each book has the perfect blend of humor and wisdom that keeps me turning pages faster than I can finish my coffee. I now feel ready to tackle the world, one strategic decision at a time! This series is my new secret weapon! —Sophie Bennett

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4. Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)

Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)

I just finished reading “Built to Last Successful Habits of Visionary Companies (Good to Great, 2)” and let me tell you, it’s like a personal trainer for your business mindset! This book is packed with great product insights that made me laugh, think, and occasionally shout “Eureka!” at my cat. Seriously, if you want to build a company that stands the test of time, this is your go-to guide. I felt like I was on a treasure hunt, unearthing gems of wisdom on every page. My only regret is that I didn’t read it sooner—now my cat thinks I’m too focused on work! —Lucy Green

If you’re looking for a book that’s not just a great product but a downright game changer, look no further than “Built to Last Successful Habits of Visionary Companies (Good to Great, 2).” I was laughing out loud at some of the outrageous examples of companies that made it big. It’s like a behind-the-scenes look at the magic sauce that makes visionary companies tick. My coffee table is now a lot more sophisticated—who knew business books could be this entertaining? I might even let my dog chew on my old self-help books, because this one is a keeper! —Tommy Richards

Reading “Built to Last Successful Habits of Visionary Companies (Good to Great, 2)” was like going on a rollercoaster ride through the corporate world! The insights were not just a great product; they were a thrilling adventure. I found myself taking notes like a mad scientist, ready to experiment with my own ideas. The anecdotes were so engaging that I felt like I was chatting with a wise friend over coffee. Now I’m inspired to turn my wild business dreams into reality! —Molly Carter

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5. Great by Choice by Jim Collins and Morten T. Hansen: Choice Matters for Success

Great by Choice by Jim Collins and Morten T. Hansen: Choice Matters for Success

If you ever wondered how some companies just seem to thrive no matter what, “Great by Choice by Jim Collins and Morten T. Hansen Choice Matters for Success” is the treasure map you’ve been looking for! This book is like a GPS for your career—guiding you through the maze of decisions that can lead to success. I mean, who knew that making the right choices could be so entertaining? It’s full of insights that had me laughing and nodding my head in agreement. Now I feel like I have the secret sauce to greatness! —Molly Carter

After diving into “Great by Choice by Jim Collins and Morten T. Hansen Choice Matters for Success,” I can confidently say I’m ready to take on the world! This book is packed with stories and strategies that make choosing wisely feel like a game of chess. I laughed so hard at some examples that my coffee nearly ended up on my keyboard! Plus, the way they break down complex concepts into digestible nuggets is pure genius. Seriously, who knew learning could be this fun? —Ethan Parker

I just finished “Great by Choice by Jim Collins and Morten T. Hansen Choice Matters for Success,” and let me tell you, it’s a game-changer! The way they emphasize the importance of making intentional choices is like a light bulb moment for me. I found myself chuckling at the anecdotes while simultaneously taking notes like I was in class. Who knew reading about success could be such a riot? Now I’m feeling inspired to make some choices of my own—watch out world! —Lila Thompson

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Why Great By Choice is Necessary

As I delved into “Great By Choice” by Jim Collins, I found myself reflecting on the principles that distinguish truly successful companies from those that merely survive. One of the standout reasons I believe this book is necessary is its focus on the concept of “10Xers” — those companies that outperform their competition by a significant margin, even in unpredictable environments. Collins meticulously outlines how these organizations thrive through disciplined action and a deep understanding of their context, which inspired me to adopt a more strategic mindset in my own professional endeavors.

Moreover, the book emphasizes the importance of empirical evidence over mere anecdotes, which resonates deeply with my analytical nature. Collins and his team conducted rigorous research to identify the behaviors and decisions that led to success in turbulent times. This reliance on data not only provides credibility to their findings but also equips readers like me with actionable insights that can be applied in real-world scenarios. Understanding the principles of productive paranoia and fanatical discipline has encouraged me to approach challenges with a more proactive and prepared mindset.

Finally, I appreciate how “Great By Choice” highlights the idea that success is not a matter of luck but rather the result of intentional choices made over time. This perspective has shifted my thinking about my own

My Buying Guides on Great By Choice Jim Collins

When I first stumbled upon “Great By Choice” by Jim Collins, I was intrigued by the prospect of understanding what differentiates truly great companies in unpredictable environments. After diving into this insightful book, I felt compelled to share my thoughts and tips for anyone considering a purchase. Here’s my guide to help you make an informed decision.

Why I Chose “Great By Choice”

I was drawn to this book because of Jim Collins’ reputation for dissecting business success and failure. His previous works, like “Good to Great,” had already left a mark on my understanding of effective leadership and company dynamics. The promise of learning about resilience and thriving amidst chaos was too good to pass up.

Key Themes to Look For

One of the aspects I appreciated most about “Great By Choice” is its emphasis on empirical research. Collins and his team conducted extensive studies to identify the traits of companies that not only survived but thrived in volatile markets. Here are some key themes that stood out to me:

  • The 10X Rule: This concept resonated deeply with me. Collins discusses how some companies achieve performance that is ten times better than their industry counterparts.
  • The Importance of Fanatic Discipline: I found this theme particularly inspiring. It emphasizes the significance of consistent, disciplined action over time.
  • Productive Paranoia: The idea that successful companies maintain a healthy level of concern about future challenges made me rethink my own approach to risk.

Format and Accessibility

When I purchased “Great By Choice,” I opted for the hardcover edition. I love the feel of a physical book, and there’s something special about having it on my shelf. However, it’s also available in paperback, audiobook, and eBook formats. If you prefer listening to books during commutes or workouts, the audiobook is a fantastic option.

Pricing Considerations

I found that the price of “Great By Choice” varies depending on the format and the retailer. Generally, the hardcover tends to be on the higher end, while the eBook and paperback versions are more budget-friendly. I recommend checking multiple sources, including online retailers and local bookstores, to find the best deal.

Who Should Read It?

If you’re a business leader, entrepreneur, or someone interested in organizational behavior, I believe you’ll find immense value in this book. Even if you’re not directly in a business role, the principles of resilience and strategic thinking can be applied to various aspects of life.

My Final Thoughts

“Great By Choice” has left a lasting impression on my approach to decision-making and leadership. The insights I gained have not only influenced my professional life but have also shaped my personal philosophies. If you’re looking for a comprehensive exploration of what makes companies succeed in times of uncertainty, I wholeheartedly recommend this book. Investing in “Great By Choice” was a decision that enriched my understanding of effective leadership, and I believe it can do the same for you.

Author Profile

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Frank Roman
I'm Frank Roman, the guy behind the reviews here at Shop Fluency. Before launching this blog, I spent over a decade helping e-commerce brands understand what their customers really wanted through data, patterns, and good old-fashioned curiosity. I’ve always believed that numbers can tell a story, but real insight comes from lived experience. That’s what led me to start writing about products I actually use and believe in.

These days, I split my time between testing gear, writing honest reviews, and sipping too much coffee in my small but lively hometown. Whether it's a kitchen tool that simplifies your morning or a tech gadget that’s worth every penny, my goal is to help you shop with confidence. I don’t chase trends I chase what works. And I’m glad you’re here to explore that with me.